---
title: "Podcast: \"People are saying...\""
description: Join Ben Brugler in the debut of The Communicators Podcast as he explores why communication skills matter more than ever in an AI-driven world.
---

[Akhia’s podcast is your communication essential ](https://www.akhia.com/insights/podcasts)

# [Podcast: "People are saying..."](https://www.akhia.com/insights/podcasts/ep-04-people-are-saying)

 Written by [Ben Brugler](https://www.akhia.com/insights/podcasts/author/ben-brugler) | Nov 5, 2025 7:48:28 PM

## Podcast: "People are saying..."

Episode 4 of* The** Communicators *discusses the challenges of having rational conversations rooted in facts and reality, especially in an age where over half of people get their news from social media.

**What you'll learn:**

- Recognize when informal chatter (what people *are saying*) is having more impact than official messages.
- Distinguish between what you *mean* and what others *hear*, and adapt your communication accordingly.
- Incorporate “people are saying…” as a signal: maybe proactively address it, or leverage it to shape narrative rather than fight it.

[View full post](https://www.akhia.com/insights/podcasts/ep-04-people-are-saying)

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