akhia communication's innovative sweepstakes execution and comprehensive social media strategy led to increased awareness, traffic and engagement for BABYBJÖRN’s new Baby Carrier We.
Product page clicks on BabyBjorn.com
Engagements on social posts
Our campaign was complete and integrated, tying together social posts, eblasts, social ads and a sweepstakes landing page.
We aligned our efforts with BABYBJÖRN’s target audiences.
The product’s unique features and sophisticated branding helped it to resonate.