think about it: COVID-19

At akhia, we bring clarity to the complex. That’s why we rededicated our blog to providing simple communications tips and tools to help you navigate the complexities of today’s ever-changing business environment. Times are not simple, but effective communication can help.

How to get sales buy-in on thought leadership

You’ve established a content marketing strategy, mapped out a buyer’s journey and developed a thought leadership program. While you’ve checked the boxes in what is commonly becoming marketing table stakes for success in today’s B2B environment, chances are there is a missed op...