I've Ben Thinking Podcast: The Modern PR Crisis

Recycled pizza? Exploding shoes? For a brand today, crises can spring up from anywhere, and they can spread quickly across social media. And that requires agile, impactful communications plans.

In a special "I've Ben Thinking" series, akhia communications President and CEO sits down with akhia communications Founder Jan Gusich to discuss a few attention-grabbing crises from the early months of 2019.

tag: ben thinking, podcast

Ben Brugler CEO, President

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Is your digital house in order?

With several months and counting into the COVID crisis, we’ve learned to adapt to many changes. But perhaps one of the greatest adjustments we’ve had to make as brands is how to stay connected with customers and provide meaningful experiences to audiences throughout their jour...

akhia Taps Into Agencies Around the Globe for Insights About COVID-19 Responses

At akhia communications, we belong to a network of communications agencies that spans the globe. This network, called IPRN (International Public Relations Network), includes agencies from Europe, Asia, Africa, the Middle East and beyond. We’ve been in this group for five years...

Leverage Social Media as a Key Channel for Communicating to Customers in a New Era

Face-to-face communication has always been the preferred method of interacting with customers. However, as the pandemic quickly unfolded over the last several weeks, it became apparent that a shift needed to happen with organizations’ channel strategies, as well as mindsets ar...

essential communications – May 27, 2020

I’ve paid for a few annual subscriptions I would normally skip over to just read the free articles. One is Business Insider. There is already great content available to everyone but now that I’m behind the paywall…wow. A lot to gobble up.

essential communications – May 19, 2020

This is week 10 of our akhiatine. And it’s the last week I’m going to stop and point out how many weeks it’s been. It’s time to start a new streak of time. And because everything from ‘shelter in place’ to ‘in this together’ has a name, I’m going to call this next period of ti...