Seven Secrets to a Content Calendar That Won't Let You Down

tag: content calendar, content marketing

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essential communications – May 19, 2020

This is week 10 of our akhiatine. And it’s the last week I’m going to stop and point out how many weeks it’s been. It’s time to start a new streak of time. And because everything from ‘shelter in place’ to ‘in this together’ has a name, I’m going to call this next period of ti...

essential communications – May 14, 2020

Sorry. I know I keep talking about Zoom. But … Zoom exhaustion is becoming a real thing. (Side note: Is Zoom becoming this generation’s ‘Kleenex,’ i.e., a brand that becomes the descriptor? Every tissue is a Kleenex, every video call is a Zoom … you get the idea.)

Positioning Your SMEs to Succeed in an Ever-Changing Business Environment

An SME could really be any one of us involved in the day-to-day operations of a business, one who is able to provide the knowledge and expertise in a specific discipline. An SME is eager to share their knowledge and the passion they have for their specific area of expertise an...

essential communications – May 12, 2020

Not sure about you … but our akhia quarantine – an akhiatine, so to speak – has now hit nine weeks. Needless to say, we’ve all learned a lot about ourselves. And we have had no choice but to engage in a little self-reflection.

What’s Next? Transitioning Back to Work From an HR Perspective

Employees have spent weeks social distancing and working from home. And just as they have started getting used to working with their cats or kids crawling all over them, businesses are beginning to open back up and they are being asked to return to the workplace.